Goals of Communication—Part 3 of 3
Goals of communication part 3 of 3, blog series on communication. In this final blog post I discuss two goals of communication: shard and ambiguous meaning. The post Goals of Communication—Part 3 of 3...
View ArticleWebsite Credibility, Building Trust Online – Checklist Included
Website credibility is key to building trust for your online business. I discuss 20 factors that help build website credibility. Checklist also included. The post Website Credibility, Building Trust...
View ArticleWriting Effective Marketing Copy
Writing effective marketing copy is essential to the success of your marketing campaign. Writing effective marketing copy is different then writing to.... The post Writing Effective Marketing Copy...
View ArticleCreating Customer Value
For companies and small businesses that are truly interested in increasing their bottom-line and growing their business, creating value for customers, then, must be an essential part of their...
View ArticleDeveloping a Marketing Communications Plan
Developing a marketing communications plan is important to any business. This is because marketing communications is one of the most important activities... The post Developing a Marketing...
View ArticleChunking Information in Marketing Collateral to Improve Recall
Chunking information in marketing collateral can help aide in retaining information. This article explores how marketers can use chunking information for recall. The post Chunking Information in...
View ArticleMarketing Brochure Planning Process – Brochure Improving Tips
Your marketing brochure is an important part of your marketing collateral. This article will help you learn the marketing brochure planning process. The post Marketing Brochure Planning Process –...
View ArticleWhat is Communication? Marketing Communications Series Part 1 of 3
What is communication? Definition of what communication is, how your target audience interprets meaning in your marketing communication message. Part 1 of 3. The post What is Communication? Marketing...
View ArticleCommunication Model in Marketing – Part 2 of 3
Communication model in marketing discusses the flow of communication from sender to receiver. Several communication models demonstrate communication flow. The post Communication Model in Marketing –...
View ArticleOnline Retail Marketing Tips
Online marketing retail tips for online merchants. Practical marketing tips to help promote your online business and help drive traffic to your online store. The post Online Retail Marketing Tips...
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